- Sabon is a Garamond rip-off.
- Zwart created unusually arresting layouts
- Post Cubism and Art Deco
- Paul Renner created Futura, which is THE Art Deco typeface.
- Futura’s round Os were perfect circles.
- Stylistic fantasies
- Modernism was everywhere.
- Mikestone: Dubinnet, showed a drink becoming part of someone.
- Modernism still has major influence nowadays.
- Visual Persuasion
- ‘Flight’(1916) first cubist ad poster.
- Synthetic Cubism
- ‘Imitation is the best form of flattery’...
- WWII Propaganda
- German art absorbed cubism, french ad art, lettering, type, and Russian contructionism.
- Ludwig Hohlwein
- Olympic games became propaganda event for Nazi Germany.
- 1942- Abrahan Games, Jean Carle, Bayer
- New approaches to Plakastil by combining it with photography.
- Usage of fear and uncertainty through images.
- Mythical Realism: Promoted patriotism at all levels of society through national symbols, fall of realism.
- Europeans took advantage of photographs, Americans used stereotypes.
- Spring Dance, usage of sexuality to demoralize the enemy.
- Platastil + Photos = usage of photomontages.
- Swiss graphic design.
- While the rest of the world was at war, the Swiss were busy making ski ads.
- Swiss developed the modern International Typographic Style.
Today, part of the class revolved around art-deco modernism and the other part revolved around WWII propaganda. The propaganda focused on differences between Nazi propaganda, Russian, and American propaganda, and the usage of fear to manipulate the masses. One can see different sides of the issue and the abuse of events like the olympics for such things as propaganda. These things should be a warning sign as well as a sensor to detect things like this in the near future. We saw the developments in art-deco and two of the favorite typefaces still in use today: Futura and Sabon. The things shown are even moreso important as designers to be aware of such things as manipulation and unethical advertising.
I assume you realize you did not post a discourse by due date...
ReplyDeleteI did realize that, I started earlier than the due date, then I finished the discourse a day late because I was bogged up with tons of work from the other classes that I forgot. When I realized that it was due, I hurried up and finished posting it.
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